Privacy Policy

At Penny Appeal we are committed to safeguarding and preserving the privacy of our visitors.

This Privacy Policy explains what happens to any personal data that you provide to us, or that we collect from you while you visit our site.

Our website may contain hyperlinks to websites owned and operated by third parties. These third party websites have their own privacy policies, including their use of cookies and information you submit while visiting those websites. Your use of those websites is at your own risk and you are advised to review their privacy policies as we cannot accept any responsibility or liability for the practices of such websites.

We do update this Policy from time to time so please do review this Policy regularly.

Information We Collect

In running and maintaining our website we may collect and process the following data about you:

Information about your use of our site including details of your visits such as pages viewed and the resources that you access. Such information includes traffic data, location data and other communication data.

Information provided voluntarily by you. For example, when you register for information, events, newsletters, competitions, or make a purchase or donation. This may include, but is not limited to, information such as your name, address, contact details, date of birth, bank account or debit/credit card details for receiving and processing donations, and whether or not you are a taxpayer for the purpose of claiming Gift Aid.

Sensitive personal data may be collected only where it is relevant, for example bank account details for the purpose of processing donations. Information about health and medical conditions may be collected for the purposes of participation in fundraising events involving physical activity – for example a charity walk, trek, marathon, cycling event – where we need to ensure we can provide appropriate facilities, services and support to enable you to take part in such an event. Information will be provided on applications for such events so it is clear what information we require and why it is needed.

Information that you provide when you communicate with us by any means such as telephone, email, letters, texts and/or social media channels.

Use of Cookies

Cookies provide information regarding the computer used by a visitor. We may use cookies where appropriate to gather information about your computer in order to assist us in improving our website.

We may gather information about your general internet use by using the cookie. Where used, these cookies are downloaded to your computer and stored on the computer’s hard drive. Such information will not identify you personally. It is statistical data. This statistical data does not identify any personal details whatsoever.

You can adjust the settings on your computer to decline any cookies if you wish. This can easily be done by activating the reject cookies setting on your computer.

Our advertisers may also use cookies, over which we have no control. Such cookies (if used) would be downloaded once you click on advertisements on our website.

We use AdRoll’s smart pixel. AdRoll may serve you with targeted Ad’s by occasionally placing a cookie on your browser. No information about the visitor will be stored by the Adroll smart pixel. The data that is collected includes:

  • Website Activity – what pages you visited while on the website. This helps us understand what pages you were interested in during your visit.
  • Device and Browser – This includes browser or device you used to access the website, e.g. device type and IP address.
  • Ad Data – This is data about the on line adverts AdRoll served (or attempted to serve) you. It includes information such as what page an advert appeared on, the number of times the advert was served to you and if you engaged with the advert.

Please note, none of your personal data will be shared with Adroll.

You can find information on how you can opt out here. Opting out could result to seeing adverts which have no relevance to your interest.

Use of Your Information

We use the information that we collect from you to provide our services to you. In addition to this we may use the information for one or more of the following purposes including but not limited to:

To provide information to you that you request from us relating to our products or services.

To provide information to you relating to other products that may be of interest to you. Such additional information will only be provided where you have consented to receive such information.

To inform you of any changes to our website, services or goods and products.

If you have previously made donations or purchased goods or services from us we may provide to you details of similar goods or services, or other goods and services, that you may be interested in.

Where your consent has been provided in advance we may allow selected third parties to use your data to enable them to provide you with information regarding unrelated goods and services which we believe may interest you. Where such consent has been provided it can be withdrawn by you at any time

Storing Your Personal Data

In operating our website it may become necessary to transfer data that we collect from you to locations outside of Australia for processing and storing. By providing your personal data to us, you agree to this transfer, storing or processing. We do our upmost to ensure that all reasonable steps are taken to make sure that your data is treated stored securely.

Unfortunately the sending of information via the internet is not totally secure and on occasion such information can be intercepted. We cannot guarantee the security of data that you choose to send us electronically. Sending such information is entirely at your own risk.

Disclosing Your Information

We will not disclose your personal information to any other party other than in accordance with this Privacy Policy and in the circumstances detailed below:

In the event that we sell any or all of our business to the buyer.

Where we are legally required by law to disclose your personal information.

To further fraud protection and reduce the risk of fraud.

Third Party Links

On occasion we include links to third parties on this website. Where we provide a link it does not mean that we endorse or approve that site’s policy towards visitor privacy. You should review their privacy policy before sending them any personal data.

Access to Information

In accordance with the Data Protection Act 1998 you have the right to access any information that we hold relating to you. Please note that we reserve the right to charge a fee to cover costs incurred by us in providing you with the information.

Contacting Us

Please do not hesitate to contact us regarding any matter relating to this Privacy Policy at [email protected]

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